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Strategies

Revolutions Per Minute (RPM) is a nonprofit agency that provides strategy and support for artists because we know they have an unparalleled ability to affect positive change. RPM can help at every step of the way, from identifying the most effective beneficiaries, implementing campaigns that engage fans in unique ways, and handling all donation logistics. 

Ticket Add-ons

Adding $1 or more to every ticket you sell is the easiest and quickest way to raise significant funds.

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Special Merch Item

Branded merchandise items that include an embedded donation and can be sold on tour or exclusively online.

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Song or Album Release

Song or album releases are great for announcing a partnership and while they can stand alone, they are especially effective when paired with a ticket add-on or special merch item.

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Concert Proceeds

This strategy is especially effective to address timely issues like a natural disaster or rapidly evolving actions that couldn’t have been predicted before setting out on tour.

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Licensing

Some artists have licensed their songs/recordings to brands in exchange for higher than normal licensing fees donated to charities on their behalf.

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Branded Fund

Think of a Branded Fund as an alternative to starting your own foundation or organization, it can be connected to an album or song release or stand on it's own.

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