Adding micro-donations to every ticket you sell is the easiest and quickest way to raise significant funds. Contact RPM when the tour is routed, but before it’s contracted and we can help you decide how much to add-on, who to benefit, and provide deal memo language.
Ticket add-ons are really, really simple. Artists and managers make just two decisions:
- How much? Contact RPM when a tour is routed, before it’s confirmed or contracted. We help you decide how much to add-on and provide deal memo language.
- To whom? We see the greatest results when tours benefit two to four organizations addressing one specific issue holistically—including those providing individual direct service and those working toward systemic change. We’ll discuss our pre-vetted list of organizations with you, or research others that you are interested in.
One step per team member.
- Agents: Receive a “how-to” document from RPM that includes deal memo language for promoters.
- Promoters: Cut check to RPM at settlement, per deal memos and “how-to” document.
- Tour managers: Ensure that promoters cut checks as specified in deal memos.
- Publicists: Ensure legal compliance by implementing a customized version of RPM’s recommended language for ticket buyers.
- No steps for business managers or accountants. Raised funds do not hit the artist’s account. No tax implications. No separate accounting.
Add-ons are effective.
- Meaningful results. Giving to two to four organizations working on one main issue in slightly different ways means you will contribute holistically to an issue you care about, effecting significant and lasting change.
- Significant donations. A $1 ticket add-on at a venue like Red Rocks could lead to a $10,000 donation! And there’s no minimum or maximum number of shows; start with a few bigger shows, hometown shows, pre-sales, or a full tour.
- Fan engagement. Add-ons can be publicized during every step of the process. Some artists even invite fans to vote on the beneficiary causes or to help spread the word about causes.