Bassnectar Supports Orgs & Engages Fans With Dollar Per Bass Head ($/BH)
Posted by rpm
Since 2010, Revolutions Per Minute has worked with Bassnectar to implement a very effective campaign called Dollar Per Bass Head ($/BH).
Using proceeds from ticket add-ons to create a branded fund, the $/BH campaigns allow fans to participate in the process in a number of ways, from making contributions to choosing beneficiary donation amounts to amplifying the issues in their own networks.
Over the years, the fund has raised more than $740,000, engaged hundreds of thousands of fans, and brought new energy to organizations, particularly those working on media justice, mental health care, and arts education.